Tourism Management: Problems and Prospects Avery Hampton
- ISBN: 9781788824132
- Edition: 1st
- ©Year: 2020
- List Price : 140
About the Book
Tourism industry has grown exponentially in the past few decades and this will lead to the increase in demand for the professionals in the field, making the course of tourism extremely popular among the students globally. Tourism Management is one of the important papers and the present book is being prepared by keeping in view the syllabi of several universities and colleges. The present book incorporates the rudiments of tourism management for the students. It takes a global look at what tourism is all about, with adequate examples wherever necessary, and every effort is made to make the text interesting for the readers. The book is comprehensive in the sense that it treats the different facets of tourism industry. The book will provide an essential reading for anyone interested in tourism, whether a student, a teacher, a professional, or even a common man. It is written in simple and lucid manner so as to be understood.
Contents: 1. Human Resource Management in the Tourism Industry, 2. Need for Tourism Modelling, 3. Tourism Products, 4. Tourism Management and Economy,
5. Planning and Marketing in Tourism, 6. ICT (Information and Communications Technologies) and Tourism Management, 7. Tourism Promotion, 8. Hospitality and Tourism Management System, 9. The Role of Service Quality in Tourism Management.
Avery Hampton is Professor of tourism management. He completed his post Graduate Diploma in Travel and Tourism Management from Institute of Tourism and Travel Management. He led the teams that developed the tourism policy and strategy for India; developed strategies for trend-setting companies such Sandals International and Conservation Corporation; and developed the"tourism begins at home" programme that sparked the turnaround in the Indian tourism industry. He also heads Tourism Intelligence International Ltd., a leading international consulting company that provides innovative solutions for the travel and tourism industry.