Description

Prospective business managers must now possess knowledge of corporate strategy and tactical management methods. Strategic management and policy-making have undergone some significant modifications as a result of the current competitive climate. Therefore, a theoretical understanding of company policy and strategic management is essential. To thrive, businesses must put good strategies into practise. These tactics are a part of a larger management and business strategy that directs the company's interactions with clients, revenue generation, and resource management. Small business owners can manage their duties and set clear goals by using the associated ideas of strategic management and business policy. In the middle of the 20th century, Peter Drucker became the first to propose the theoretical idea of strategic management. Therefore, strategic management combines the efforts of a company's numerous functional divisions to accomplish organisational goals. This book is intended to aid in and improve both teaching and learning. The utilisation of exhibits, which provide a wide range of information about certain theoretical topics, is a key component of the style used for this book.